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Marketing and Market Development Coordinator

Reporting to the Marketing Director, you will contribute to promoting JARO’s hotels, restaurants, and entertainment centre. This versatile role combines digital marketing, content creation, market analysis, and market development, with a clear objective: attracting new customers and increasing bookings.

Job Features

  • Job Type

    Permanent Full Time

  • Schedule

    Day
    As soon as possible

  • Salary

    $24 to $27/hour, depending on experience.

Job description:

  • Market Development: Identify new customer segments, contact potential businesses and partners, develop business opportunities, and ensure consistent follow-up.
  • Advertising and Digital Marketing: Participate in advertising campaigns, primarily on Meta, monitor their performance, and optimize results.
  • Copywriting and Content Creation: Write promotional copy, coordinate content creation, and take photos or videos at relevant events.
  • Email Marketing and Relationship Marketing: Prepare promotional communications, tailor messages to target audiences, and contribute to customer loyalty.
  • Competitive Intelligence and Market Analysis: Monitor trends, analyze results, and recommend opportunities for improvement and business development.

Required Skills and Qualifications

  • Comfortable communicating by phone and reaching out to new people.
  • Strong interest in prospecting, building professional relationships, and achieving goals.
  • Excellent French writing and communication skills.
  • Good knowledge of social media and an interest in digital advertising.
  • Ability to use digital and artificial intelligence tools to improve efficiency.
  • Analytical skills and the ability to interpret results and recommend actionable strategies.
  • Strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously.
  • Self-motivation, resourcefulness, initiative, and problem-solving skills.
  • Professional attitude, perseverance, and a results-oriented mindset.
  • Ability to collaborate with multiple teams and ensure thorough follow-up on projects.

Education and Experience

  • University degree in marketing, communications, business development, or a related field.
  • Relevant experience in marketing, communications, prospecting, or customer service is an asset.
  • Experience in market development is an advantage.

Working Conditions and Environment

  • Position within the Hôtels JARO marketing team.
  • A varied role combining digital marketing, communications, research, and market development.
  • Collaboration with teams across the various properties and with external partners.
  • Guidance and support from the Marketing Director, with increasing autonomy in managing projects.

Benefits

  • Free parking;
  • Hourly rate;
  • Employee discount;
  • Free coffee;
  • Referral program;
  • Comprehensive Group Insurance;
  • RTC Abonne-Bus advantage (35% discount).
Apply

Description of the organization

A 100% Québec company offering more than 1100 rooms and suites in 6 hotel establishments, Les Hôtels JARO is the largest hotel force in Québec City. With nearly 500 people employed in our hotels, restaurants, bars and entertainment center, we occupy an important place in the labor market of the Capitale-Nationale region.

Working for JARO Hotels allows you to grow within a dynamic team in a professional and warm work environment.

We pride ourselves on making career and advancement opportunities available to everyone.

To Know

* Only selected candidates will be contacted. 

* Only candidates authorized to work in Canada will be considered. JARO Hotels subscribes to the principles of equality and employment equity.

* In accordance with Law 25, please note that all received applications will be kept on file for a maximum period of six (6) months. After this period, resumes will be systematically deleted.

* In order to facilitate the reading of this text, we have used the masculine as a neutral gender to designate both women and men.

For more information

Contact us by phone

418-380-6875 #4471

Contact us by email

dotation@hotelsjaro.com

 

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