Job Features
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Job Type
Permanent Full Time
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Schedule
Day
As soon as possible -
Salary
To be discussed
Job description
In collaboration with the vice-presidency and management of each establishment:
- Develop and create strategies for the deployment of marketing campaigns
- Ensuring the quality and respect of content published on various platforms depending on the brands (Facebook, Mailchimp, Instagram, Pinterest, LinkedIn and WordPress)
- Participate in the creation of packages and promotions and analyze the performance of offers
- Develop the media plan for each of the brands
- Managing relationships with external partners (agencies, suppliers, media)
- Establish and plan content schedules with team members
- Analyze media and partnership proposals (co-op placements, visibility exchanges, bloggers and influencers)
- Oversee the presence (photos, videos and texts) of each of our brands on external websites (OTAs, online review sites, recruitment sites, tourism sites, etc.)
- Analyze marketing performance and adjust strategies
- Optimizing monetary investments in marketing
- To monitor the competition, identify trends in the hotel and tourism market, and adjust strategies
- Supervise and mentor members of the marketing team
- Participate in pricing strategy and revenue management initiatives
Education
- Bachelor's degree in marketing, communications, administration or a related field
- Minimum of 5 to 8 years of marketing experience, including management experience
- Experience in deploying advertising campaigns across various platforms (Facebook Business Manager, MailChimp, WordPress, etc.)
- Knowledge of Google Ads and Google Analytics
- Learning SEO best practices
Fluency in both spoken and written French and English
STRENGTHS
- Experience in tourism marketing
- Proficiency in Maestro PMS or other property management systems
- Proficiency in Revinate or a similar CRM tool
- Google Certification
Skills
- Decisive and persuasive
- Inspiring leadership and the ability to manage a team
- Strategic and analytical vision on an ongoing basis
- Creative, innovative and energetic
- Excellent communication skills
- Organizational skills and prioritization
- Ability to work under pressure and manage multiple projects simultaneously
Work location
Administrative office located at Hôtel Must (1345 Route de l’Aéroport, L’Ancienne-Lorette, QC G2G 1G5).
Benefits
- Competitive salary based on experience
- Vacation time exceeding that of the Labour Standards
- Comprehensive group insurance (medical and dental)
- Indoor parking available and free
- Employee discounts across all our establishments
- 35% discount on RTC subscriptions
- Working with an energetic, bright and creative team
- Dynamic, professional and collaborative work environment
Description of the organization
A 100% Québec company offering more than 1,200 rooms and suites in 7 hotel establishments, Les Hôtels JARO is the largest hotel force in Québec City. With nearly 500 people employed in our hotels, restaurants, bars and entertainment center, we occupy an important place in the labor market of the Capitale-Nationale region.
Working for JARO Hotels allows you to grow within a dynamic team in a professional and warm work environment.
We pride ourselves on making career and advancement opportunities available to everyone.
To Know
* Only selected candidates will be contacted.
* Only candidates authorized to work in Canada will be considered. JARO Hotels subscribes to the principles of equality and employment equity.
* In accordance with Law 25, please note that all received applications will be kept on file for a maximum period of six (6) months. After this period, resumes will be systematically deleted.
* In order to facilitate the reading of this text, we have used the masculine as a neutral gender to designate both women and men.
For more information
Contact us by phone
Contact us by email